What We Do

Goodwill Industries of Alberta serves the province in a variety of ways.

We are a social enterprise on a mission.

First and foremost, the mission of Goodwill is to be a social enterprise providing individuals with disabilities the opportunity to enhance their lives through meaningful employment.

We are a donor-driven charitable society.

It all begins with a donation. The success of Goodwill’s retail operations revolves around the generosity of people in our community choosing to donate to Goodwill.

We are a thrift retailer.

Items donated to Goodwill are then sold at low prices to the public through Goodwill thrift retail stores, giving the community the opportunity to get quality items at a great value.

We are passionate about the Power of Work.

The Power of Work program provides employment coaching, job search, and training to individuals with intellectual and developmental disabilities.

We are a Commercial Service operation.

Commercial Services division is centre-based employment providing a structured and accommodating work environment for individuals with mental health challenges.

Commercial services provides outsourcing and assembly services to business in Alberta.

We are a major recycler of a growing range of donated items.

Donated goods that are unsuitable for resale are responsibly recycled as cleaning cloths and other reusable materials through our post-retail operations. In 2013, we diverted 3.7 million kilos of household items out of the landfill and recycled 13,879 kilos of clothing in our post-retail operations.