Mission, Vision & Values

At Goodwill, our mission, vision and values are the fabric of our organization.

Whether it is customer service, our programs or our internal teams, we believe our mission is who we are, our vision are what steers us and our values is what makes it possible.


Goodwill is a social enterprise providing individuals with disabilities the opportunity to enhance their lives through meaningful employment.


Goodwill will be recognized for excellence in community leadership, partnerships and the provision of employment opportunities for individuals with disabilities.


Teamwork: We not me, so we can be our best.
Respect: Be open and honest.
Integrity: Mean what you say and say what you mean.
Recognition: Say thank you.
Customer Service: Smile.
Safety: A safe you is a safe me.