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GW Club | Goodwill Loyalty Program
GW Club logo

Welcome to GW Club

More Good. More Often.

What is GW Club?

GW Club is Goodwill Industries of Alberta's new loyalty program — a simple, free way to earn points every time you shop. It's replacing our Good Rewards stamp cards with something easier to use and easier to track. Every purchase still counts, and now every purchase earns you points too.

Free to join

Sign up at the cash desk with just your name and a phone number or email address.

Earn on every purchase

No more waiting to hit a spending threshold — points add up every time you shop.

Never lose your progress

Your points are tied to your phone number or email, so a lost card won't cost you.

Your shopping supports the mission

93% of funds raised go back into job training and programs for Albertans with disabilities or barriers to employment.

From stamp card to GW Club

Here's how the new program compares to Good Rewards.

Good Rewards (previous)

  • Physical stamp card
  • One stamp per purchase over $25
  • Progress lost if the card is misplaced
  • New cards no longer being issued

GW Club (new)

  • Free to join at the cash desk
  • Earn points on every purchase
  • Track with a loyalty card, phone number, or email
  • Redeem points at Goodwill locations (Price Drop Shop excluded)
Use up your current Good Rewards stamp cards by September 30. We're no longer handing out new ones — join GW Club any time to start earning points right away.
93%
of funds raised go back into Goodwill's mission
23M+ kg
diverted from landfills every year
87%
landfill diversion rate and climbing
Hundreds
of Albertans supported through job training annually

“Every purchase still counts. Now every purchase earns points too.”

Common questions

Everything you need to know about joining and using GW Club.

What is GW Club?

Goodwill Industries of Alberta's new loyalty program. It replaces the Good Rewards stamp cards and lets you earn points on every purchase.

Is it free?

Yes. GW Club is free and open to everyone who shops at a Goodwill location in Alberta.

How do I sign up?

Just ask at the cash desk. All we need is your name and a phone number or email address.

What if I forget my card?

No problem — use your phone number or email address at checkout to keep earning points.

Can I still use my Good Rewards stamp card?

Yes, existing stamp cards are accepted until September 30. New stamp cards are no longer being handed out.

Can I use points at every location?

Yes, at all Goodwill Alberta locations, except the Price Drop Shop on Macleod Trail, which already offers deep discounts.

Do points expire?

Currently, points do not expire. Program details may evolve over time.

How do returns affect my points?

Goodwill's exchange policy means your points won't be affected by returns.

Can I earn points for donating?

Not yet — this is something we're considering for the future.

Will there be special offers?

GW Club is brand new, and we're already looking at future offers, events, and more ways to save.

Is my information safe?

Yes. Goodwill works with DataCandy, a trusted partner that supports loyalty programs for Goodwill organizations and others.

Ready to start earning?

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