Hi, I’m Marion and I’ve loved thrifting since I was 10 years old and moving here to Calgary was really great for this (we don’t have so many second-hand shops in France, especially in Aix en Provence – most of them are ”vintage shops”).
So when Goodwill Alberta proposed I do an Instagram Takeover ** for them and of course I said yes! I already shop a lot at Goodwill, I spend a lot (too much) time on Instagram, and it was an amazing opportunity to help others discover that Goodwill is not only a second-hand shop but also a non-profit social enterprise. The revenue from their sales goes to providing career training and job opportunities for Albertans’ with disabilities.
** An Instagram takeover is the process of taking over someone else’s Instagram account temporarily and sharing content with their audience.